Customized Nonprofit Development Sales Training
Success in traditional sales doesn’t always translate to success in nonprofit fundraising. That’s because the tactics used in the corporate world aren’t always appropriate in nonprofit organizations. Tried-and-true closing techniques can actually prevent a sale from happening – and in a mission-centric organization, success can mean the difference between life and death. If your nonprofit is losing market share and you’re not sure why, Performance Based Results can help.
Paul Cherry’s six-step nonprofit development training program, The Sales Bridge, can help your fundraising team understand the techniques that appeal to your target donors. The process begins with in-depth research. By teaching your fundraising team to identify the most likely potential donors – and then cultivating relationships with those donors by listening, engaging in pressure-free conversation and giving the donor plenty of time to decide – your organization is more likely increase its large and planned contributions.
Become a Trusted Partner
Whether your nonprofit needs customized, on-site fundraising training or you’re interested in boosting specific skillsets with a one- or two-day workshop, Performance Based Results can help. Our workshops include:
Selling Skills Workshops
Take advantage of our fundraising skills workshops and gain access to the decision-makers who can make an impact on your bottom line. Our sales workshops include:
- Questions That Sell
- C-Suite Access: Selling to Senior Executives
- Getting Customers to Stop Procrastinating and Buy Now
With nonprofit management training from Performance Based Results, you can create a work environment where motivation and accountability are essential parts of your culture. Workshops include:
We have a seasoned, polished, and well educated group. I am amazed how at the feedback we got as a result of your session. We already booked you for our next meeting, which we’ve never done with any speaker before. Thanks for the great job.”
VP of Human Resources
(now Ruffalo Noel Levitz)
Unlike other sales trainers with no nonprofit experience, Paul Cherry helped a nonprofit organization gain access to large donors such as Fortune 500 companies. The organization surpassed its contribution revenue goal by more than 13 percent in one year by participating in a two-day sales training program and by implementing an improved sales management process that helped fundraisers sustain motivation. Today, the organization credits Performance Based Results with more than $7 million in contribution revenue.Read more