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     Sales Training & Management Workshops | 302-478-4443
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Paul Cherry Book
Fans of Paul Cherry’s Questions That Sell are singing its praises! The concepts introduced in this highly-rated book create a foundation for all PBR programs and workshops! Work With UsGet access to our customized sales performance training programs and management workshops. 302-478-4443 |
Uncovering Your Customers Hidden Emotions by Paul Cherry tops July 1st Sales Trainer
WENATCHEE,
WA
| Jul 01, 2008 | The Sales Training Camp newsletter The Sales Trainer featured PBR article – Uncovering Your Customer’s Hidden Emotions by Paul Cherry – as the lead article in their July 1st issue. In this piece, Cherry discusses how, rather than assuming you already know everything there is to know about your customers, you can further your customer relationships by asking “Why” questions that will give you valuable insight into the motives behind your customers’ actions. These questions provide different ways to ask why, allowing you to probe deeper into what really motivates your customers and what they truly value in doing business with you. The Sales Trainer is published by Slife Sales Training, whose contributor list includes some of the worlds best sales trainers. Featured article excerpt:
Uncovering Your Customers Hidden Emotions by Paul Cherry Pete Bartilucci was one of eight kids growing up in a crowded house. Now a successful 42-year-old entrepreneur, Pete recently got together with his dad and asked him a question that had been on his mind a long time. "Dad, why were you so tough on Mom when we were growing up?" His dad was taken aback, "What do you mean?" "You were very hard on Mom. How come?" "Son, I had to make sure you kids had food and a roof over your heads," his dad said, a defensive note in his voice. Pete... Read the entire article here. About Performance Based Results
PBR is a sales training, sales management training and sales coaching firm located in the Philadelphia metropolitan area. It specializes in customized on-site training workshops that emphasize innovative sales questioning techniques that enable participants to improve customer relationships, increase sales quotas, qualify new prospects, and become better managers. Teleconference training and individual sales and sales manager coaching are also available. PBR has helped over 1,200 organizations in every major industry ranging from small family-owned companies to leading Fortune 500 corporations. CONTACT: Paul Cherry, 302-478-4443, cherry@pbresults.com for a free consultation.
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