THE SALES TRAINER newsletter features the Paul Cherry article on sales questions,
as its lead story in the October 21 edition. In this article, sales questions expert Paul Cherry asks, “How will you get your sales customers to increase sales in 2009?” The answer is for them to ask the right sales questions. Some salespeople and managers think they’ll keep sales customers happy by not ruffling their feathers with uncomfortable sales questions — but sales customers can’t solve problems they don’t acknowledge. Cherry demonstrates how to show your sales customers the bigger picture by asking them the right kind of probing sales questions, leading them to a happy new year of booming business.
The Sales Trainer is published by Sales Training Camp, whose contributor list features of some of the best sales questions experts in the world.
Featured article excerpt:
Tough Questions to Ask Your Customers in 2009
by Paul Cherry
How will you get your sales customers to increase sales in 2009? The answer is for them to ask the right sales questions.
The pressure is on for increasing customer sales in the new year. Plus, how will you and your company make up for the sales accounts you lost in 2008? "By making our sales customers happy and keeping them happy," you say. Sure, but where will you start?
Maybe you think the way to keep your sales customers happy is by avoiding ruffling their feathers with tough,...
Read the entire article here.
About Performance Based Results
PBR is a sales training, sales management training and sales coaching firm located in the Philadelphia metropolitan area. It specializes in customized on-site training workshops that emphasize innovative sales questioning techniques that enable participants to improve customer relationships, increase sales quotas, qualify new prospects, and become better managers. Teleconference training and individual sales and sales manager coaching are also available. PBR has helped over 1,200 organizations in every major industry ranging from small family-owned companies to leading Fortune 500 corporations. CONTACT:
Paul Cherry, 302-478-4443, cherry@pbresults.com for a free consultation.