The Sales Training Camp newsletter The Sales Trainer featured PBR article “Get the Stuck Sale Moving” by Paul Cherry in their May 29th issue.
In this piece, Cherry discusses how fence sitters can take up inordinate amounts of a salespersons time and energy, often with little to show for it. But how do you tell which prospects are fence sitters and which ones really are interested, but tend totake their time making up their minds? Cherry shares his 3-step approach to sort out real opportunities from dead-enders and decide whether to get the sales process moving or decide its time to move on.
The Sales Trainer is published by Slife Sales Training, whose contributor list includes some of the worlds best sales trainers.
Featured article excerpt:
Get The Stuck Sale Moving
by Paul Cherry
When I conduct sales training, the most common problem that comes up is the prospect who won't make a decision. Of course, we'd all prefer prospects to say yes, but at least when they say no, we can move on. Fence-sitters can take up inordinate amounts of your time and energy, often with little to show at the end.
The problem is, some of the best customers are also slow to decide -- especially in the relationship's initial stages. So how can you sort out the real opportunities from the...
Read the entire article here.
About Performance Based Results
PBR is a sales training, sales management training and sales coaching firm located in the Philadelphia metropolitan area. It specializes in customized on-site training workshops that emphasize innovative sales questioning techniques that enable participants to improve customer relationships, increase sales quotas, qualify new prospects, and become better managers. Teleconference training and individual sales and sales manager coaching are also available. PBR has helped over 1,200 organizations in every major industry ranging from small family-owned companies to leading Fortune 500 corporations. CONTACT:
Paul Cherry, 302-478-4443, cherry@pbresults.com for a free consultation.