On-Site Medical Device
Sales Rep Training
The best medical sales training programs offer more than rah-rah speeches and generic info-speak. Your business is unlike any other because of its people. Achieving better results means pinpointing the unique problems your sales team faces. Leveraging in-depth industry knowledge and proven medical technology sales training techniques, Performance Based Results will help your reps ask the right questions, listen carefully to the answers and devise the solutions that close bigger sales.
Paul Cherry’s proprietary six-step approach to medical equipment sales training, The Sales Bridge, begins with research. Your sales representatives will gain the trust of your customers because they’ll take the time to identify customer needs and engage in value-added conversations. They’ll learn how to bypass the gatekeepers and gain access to the decision-makers who fund important purchases. Because closing the deal is just the beginning of the customer relationship, your sales reps will learn how to stay motivated while providing excellent customer service.
Become a Trusted Partner
Give the sales and management teams at your medical device business a refresher course with a customized or off-the-shelf solution from Performance Based Results. Our workshops include:
Selling Skills Workshops
Target specific skills that need improvement with a one-day workshop from Performance Based Results. Review your options, which include classes:
- Questions That Sell
- C-Suite Access: Selling to Senior Executives
- Succeed at Selling to Difficult Customers
Learn more about what your customers value, and how you can deliver that value, fast.
Build a healthier corporate culture with management classes that grow relationships between you, your executives and your employees. Workshops we offer include:
- Questions That Get Results
- Implementing Change and Overcoming Resistance
- Create Accountability Through Clear Performance Standards
Find out why better management leads to stronger results.
The team closed a $12 million opportunity that they attribute to your program.
Now that’s delivering ROI.”
Director of Global Learning & Development
One Performance Based Results client earned more than $8.3 million as a direct result of our three-month medical device sales representative training program. The client’s sales team, employees of a global medical device manufacturer, had trouble gaining access to the decision-makers, while spending valuable selling time on paperwork, driving and service calls. Paul customized a new medical device sales process that better engaged physicians and trained the sales reps to call on mission-critical executives in a position to sign deals. Closure rate increased by nearly 17 percent, with a shortened sales cycle, and sales revenue increased by 14 percent.Read more