Loading
Performance Based Results
Sales Training & Management Workshops | 302-478-4443

Our Company

Questions That Sell Book Questions That Get Results Book
Performance Based Results specializes in customized corporate and B2B sales training and management development. We offer on-site workshops, coaching, and customized web seminars for sales teams, management and individuals who want to sharpen their key business skills. PBR emphasizes asking the right questions to enable professionals in all industries to enhance customer relationships, boost sales quotas, qualify new prospects, and become better managers. Performance Based Results has worked with over 1,200 clients ranging from small family-operated businesses to Fortune 500 corporations.
Paul Cherry picture

Paul Cherry  |  Founder & Managing Partner

Paul Cherry has 20 years experience in sales performance strategies. He has worked with 1,200 organizations from start-ups to Fortune 500 corporations. Eighty-four percent of clients report on average a 12:1 ROI from his sales training programs — as the emphasis is on reinforcement and accountability. Paul has written over 150 articles has been published in TED Magazine, Investor’s Business Daily, Kiplinger, Selling Power, and is the author of QUESTIONS THAT SELL– The Powerful Process for Discovering What Your Customer Really Wants. His latest book (with Patrick Connor) is...   Read more.
Patrick Connor picture

Patrick Connor  |  Managing Partner

Patrick is responsible for the development, delivery and reinforcement of training. He has more than 25 years of experience in sales, service and management including Director of Operations in Asia for a world-renowned US-based training and leadership firm. He has trained Olympic coaches, corporate executives, government employees (including the Directorate level of the Hong Kong government), academics, as well as conducting programs for those in manufacturing, non-profits, transportation, banking, telecommunications, and healthcare. Patrick has personally been involved with training over...   Read more.
Peter le Roux picture

Peter le Roux  |  Country Director – South Africa

Peter le Roux has extensive experience in the medical device industry, mostly in middle to senior management roles. The disciplines Peter has been exposed to in the medical industry includes: General Surgery, Urology, Gynaecology and Woman's Health, ENT, Wound Care, Anaesthesia, Orthopaedics including Sports Medicine, Gastro Enterology, Neuro Surgery as well as Cardiac and Cardio Thoracic Surgery. Product exposure is vast and includes specialized devices as well as Capital Equipment. Peter also has a thorough understanding of the nature of the Pharmaceutical industry and is well equipped...   Read more.