Item: EB-002 | Part of our Sales Training eBook Collection, Close The Sale will introduce the concept of Lock-On Questioning as a sales tactic that captures
customers’ words and determines the meaning behind them. Many of your customers’ responses leave too much room for ambiguity. Because asking questions is a time-consuming process, it’s easy to take a shortcut by filling in the blanks, making assumptions or relying on your own past experiences. This shortcut only leads to a high proportion of objections, stalls and indifference. Asking good sales questions lets you focus on the right opportunities, and will save your customers time and frustration.
Close The Sale will show you how every time your customers speak, they give you an opportunity to either identify a need or relay the value of your product or service. But to make the most of these chances,
you first have to know how to spot them. The best way to do this is to use lock-on questions to uncover customer emotions that facilitate action, leading you to specify and quantify customer needs and wants.
Close The Sale will give you specific examples of lock-on questions you can use, key emotional words to listen for and proven ways to help you quantify customer needs and turn them into action. Order now for immediate download.
eBooks are books that are downloaded in PDF format onto your own computer. These concise workbooks are filled with great sales tips with plenty of exercises and examples.