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Feature Article

Leading U.S. Electrical Distributor Reports Phenomenal Results For Sales-Management Training

Author: Paul Cherry  Date: Dec 10th, 2008  Category: Sales Management

Performance Based Results recently completed a three-month sales-management training process with one of the largest and fastest growing electrical distributors in the Pacific Northwest and the nation. Training was initially targeted to the company’s sales force, then extended to include sales managers and leaders. On-site sales-management training workshops were presented at numerous company locations which enabled PBR managing partner Patrick Connor and me to customize each session for individual sales and leadership teams. Follow-Up sales-management training seminars were conducted additionally to ensure selling and leadership skills learned were reinforced in real-life corporate situations and scenarios.

Phenomenal Results ROI for pennies on the dollar
From a “results” standpoint, the company documented well over $6 million in sales revenue as a direct result of the sales-management training process. And these results were limited to the September 5 through December 5 timeframe. The company president stated, “The timing couldn’t have been better to launch this program – to make sure my people are at the top of their game in this jittery economy.”

Patrick and I are looking forward to returning this Winter and Spring to continue this great partnership with additional workshops.