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Sales Training & Leadership Development



The PBR Team

Paul Cherry - Managing Partner & Founder, Performance Based Results

Paul Cherry

Managing Partner & Founder, Performance Based Results

Paul Cherry has 20 years experience as a sales training consultant with an emphasis placed on sales training, leadership development, sales coaching and leadership coaching. To date, Paul Cherry has trained and coached over 1,200 organizations in every major industry ranging from family-owned small businesses to leading Fortune 500 companies. 84% of clients report on average a 12:1 ROI from his training programs as the emphasis is on... Read more about Paul Cherry.
Patrick Connor - Managing Partner, Performance Based Results

Patrick Connor

Managing Partner, Performance Based Results

Patrick Connor is responsible for the development, delivery and reinforcement of training. He has more than 25 years of experience as a sales training consultant and leadership trainer — including Director of Operations in Asia for a world-renowned US-based training and leadership firm. His adaptability and understanding of selling theory and sales techniques have made him popular with clients in the medical device and technology... Read more about Patrick Connor.
Claire Domine Dasalla - sales training consultant

Claire Domine Dasalla

Consultant – International Sales

Claire Domine Dasalla — an expert sales training consultant dealing with global sales distributors — has over 20 years experience in international leadership development and has also directed exporter assistance programs at the state, regional and national level. She has represented hundreds of U.S. exporters in over 27 countries. Her work gained national recognition from the U.S. Department of Commerce for the development of a foreign distributor sales training program for medical device companies.

She has also worked closely with the World Trade Centers Association, various ports of authorities and U.S. consulates throughout the world. As a leading sales training consultant and through her work with regional exporters, she has helped clients increase new export sales by over $36 million during a 5 year period.

David Byers

David Byers

Creative Director – Web Development & Advertising

David Byers is responsible for web site development, e-marketing campaigns and advertising for Performance Based Results. His knowledge and expertise in business-to-business selling is utilized through dynamic web applications, instructional manuals, on-line surveys and e-learning applications. His primary focus has been in email marketing and IT solutions — maintaining PBR’s presence as a leading sales training consultant.

David Byers has been in the visual communications field for the past 21 years specializing in graphic design and website development. His professional experience also includes graphic design and advertising for national and international advertising firms. He was an art director for The Franklin Mint, where he managed multi-million dollar advertising campaigns for the company’s collectable programs. David Byers lives in Wilmington, Delaware.


Dorian Tenore-Bartilucci

Dorian Tenore-Bartilucci

Sales Communications

Dorian Tenore-Bartilucci is responsible for editing PBR’s sales articles resource library while managing contributions to industry sales publications. Her role is vital in maintaining PBR’s presence as a leading sales training consultant. Before joining Performance Based Results as Sales Communications Director, she contributed her writing and communication talents to such companies as Crain Communications, Bankers Life, A&E, and Sensations Magazine. In the early 1990s, She served as a writer and editor for Burson-Marsteller, a leading global public relations and public affairs firm. In 1992, she established FirstDraft.net, an Internet workshop dedicated to promoting new business writers. Dorian Tenore-Bartilucci lives in the suburban Philadelphia area.

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